List of Marketing Journal (Genap)

  1. A framework for comparing costumer satisfaction across individuals and product categories
    (Istiningsih)
  2. A study of customer royalty management on Chinese retail supermarket
    (Reynatta Natalia Lusi)
  3. A way to more effective marketing strategies: analyzing dimensionality of cognitive structures quantitatively
    (Nuel Purba)
  4. Analyzing ethical decision making in marketing
    (Fitriani)
  5. Building a relationship with the costumer: A crm versus a qm perspective
    (Chandra)
  6. Business intelligence: The role of the internet in marketing research and business decision-making (Nur Wasilah)
  7. Consumer attitudes towards online shopping: Factor influencing employees of crazy domain to shop online
    (Risnawiyanti)
  8. Consumer-company identification: A framework for understanding costumer's relationship with companies
    (Anita Fitriani)
  9. Costumer loyalty and customer loyalty programe
    (Muhamad Haris Aprian)
  10. Customer relationship management: implementation process perspective
    (Aminah) 
  11. Consumer relationship marketing on the internet
    (Relyta Ayu)
  12. Customer satisfaction and loyalty in online and offline environments
    (Maya Mika Sari)
  13. Costumer satisfaction measurement in a business to business context: A conceptual framework
    (Yuni Widayati)
  14. Costumer value analysis in financial services
    (Ummi Napisah Rasyidah) 
  15. Effect of consumer behavior on purchase decision selling place
    (Ghazali Hadi Rais)
  16. Emotional branding and the strategic value of the doppelganger brand image
    (Muhammad Maulana)
  17. Gender difference in brand commitment, impulse buying, and hedonic consumption
    (Yulia Ratnasari)
  18. Impact of future trend on marketing strategy
    (Ria Resti)
  19. Impact of relationship marketing on costumer loyalty in the banking sector
    (Yunida Muslia Wati) 
  20. Incomplete credit markets and commodity marketing behavior
    (Abdul Waris)
  21. Influence of brand loyalty on consumer sportwear
    (Anny Rasyada)
  22. Influence of customer satisfaction on loyalty
    (Kieven) 
  23. Marketing strategies for tourism industry in bangladesh: emphasize on niche market strategy for attracting foreign tourists
    (Defi Alfisya)
  24. New Products, Sales Promotions, and Firm Value:The Case of the Automobile Industry
    (Muhammad Sapriandinoor)
  25. Problems and strategies in service marketing
    (Nina Rafika) 
  26. Quality and service in the banking sector
    (Yusuf Iqbal)
  27. Researching Islamic marketing: past and future perspectives
    (M. Faisal Rahman)
  28. Revitalization of service quality to gain customer satisfaction and loyalty
    (Viki Novita N) 
  29. Reviving brand loyalty: a reconceptualization within the framework of consumer brand relationship
    (Rahmawati)
  30. Role of relationship marketing in competitive marketing strategy
    (Laila Rosita) 
  31. Service quality, costumer satisfaction and loyalty: A test of meditation
    (Verawaty)
  32. Strategy marketing and marketing strategy: domain, definition, fundamental issues and foundational premises
    (Muliyana Nur Assyida)
  33. Supplier relationships: emerging issues and challenge
    (Muhammad Diky) 
  34. The buying impulse
    (Muhammad Arsal)
  35. The chain of effects from brand trust and brand affect to brand performance: the role of brand loyalty
    (Anastasia Wella)
  36. The costumer relationship management process: measurement and impact on performance
    (Novia Awaliah) 
  37. The effect of store name, brand name, and price discounts on customers evaluation and purchase intentions
    (Hikmah Nor Latifah)
  38. The impact of cultural factors on consumer buying behaviors examined through an empirical study
    (Dewi Fitriyanti) 
  39. The impact of relationship marketing strategy on host community through special events and fetivals
    (Muhammad Nazamuddin)
  40. The influence of marketing strategy elements on market share of firms
    (Rahmanianur)
  41. The role of centiment analyze
    (Aprilia Kusuma Wardhani)
  42. What makes customer brand loyal: a study on telecommunication sector of Pakistan
    (Irma Yulia Oktaviani)

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